At Beauty Story, we believe beauty knows no boundaries. Everyone deserves to feel seen, celebrated, and empowered. We create  premium self-care essentials, makeup must-haves, and luxury perfumes. Everything we make is designed to be simple, effective, and honest.

Our mission is to simplify your rituals, bring you back to the essence of you, and inspire you to write your own beauty story — one that’s authentic, confident, and entirely yours.

Dear You,

In a world that constantly tells us we’re not enough, beauty can start to feel like a race we never win. I believe it should be the opposite—born from love, not lack.

As a mother, I nourish my children with care and intention. I created these products to do the same for myself—and for you. Essentials that cut through the noise, quiet the pressure, and remind you that real beauty begins with how you treat yourself.

With love,
Nelia Sawhniy